Westside DIGS | Digital Edition Online

July 9, 2021

DIGS is the premiere luxury real estate lifestyle magazine serving the most affluent neighborhoods in the South Bay and Westside of Los Angeles, California.

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7.9.21 | DIGS.NET 19 A R C H I T E C T U R E + D E S I G N P R O F I L E | E S T U D I O P E R S O N A "We both came from different professional backgrounds that complement each other," the women say. Gonzalez is an indus- trial designer while Young is a visual artist. "These backgrounds are what define our inspiration." The duo seeks to showcase their feminine perspective through the pieces they create, using a muted color palette and materials that are chosen to last, with the objective of reducing the impact of these creations on the environment. They work with Californian craftsmen, considering it their social responsibility to preserve their savoir-faire. Gonzalez and Young's sustainable commitment is also reflected through their fabrication process, which is at small scale and based upon request, to avoid any waste. For their series Segment, the designers wanted "to break down a homogenous piece and bare the question of how to produce several products composed of segments that have a similar understanding between each other." With the Flow collection and, in particular, the O stool, the intention was to take "the circular shape to its limits, unfolding and folding again to create a fluid softness in steel," Gonzalez and Young describe. "The form captures the steady movement of light and shadows pooling and curving outward as they continuously ebb and flow." TOP LEFT: ARK DESK AND UNA CHAIR; TOP RIGHT: BLOCKCHAIR AND BOWLAMP; BOTTOM: VASSOIO-COFFEETABLE COURTESY OF ESTUDIO PERSONA Every new seating piece, table, light and object designed by Estudio Persona has to be functional and immersive for the user. Following a minimalist approach based on the idea of making something complex look simple, Gonzalez and Young honor their love for discretion and subtlety in design — far from flash or ostentatiousness. They are currently working on their new collection and on a couple of collaborations that will be revealed soon. estudiopersona.com

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